Storyrock in north Scottsdale: new construction builders, base prices, and HOA

Nov 10

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Storyrock is one of the few places in north Scottsdale where you can still buy a brand new single level home from a national builder, and the price gap between new and resale there is smaller than most people expect. On November 10, 2026, Toll Brothers listed its Canyon Collection at Storyrock from $1,929,995, while the 24 resale homes that closed in Storyrock over the 12 months to November 2 had a median price of $2,265,459. Here is what is being built, by whom, what it costs, and what to check before you sign a builder contract.

The short answer

Storyrock is a 462 acre gated master plan at Ranch Gate Road and 128th Street in Scottsdale, ZIP 85255, bordered on three sides by the McDowell Sonoran Preserve. As of November 10, 2026, Toll Brothers is selling single level homes priced from $1,929,995 in its final Storyrock phase, and Shea Homes lists five remaining homes at The Reserves priced from $2,924,499. The Storyrock Community Association fee shown on Shea's page is $594 per quarter. Builder prices are base prices and change often, so confirm them with each builder.

Storyrock new construction by the numbers

Master plan: 462 acres at Ranch Gate Road and 128th Street, gated, with about half the site kept as natural open space (Scottsdale Independent, July 14, 2020; Kimley-Horn project page, updated February 2026)
Toll Brothers at Storyrock: Canyon Collection priced from $1,929,995, Overlook Collection priced from $2,418,995, model homes open (Toll Brothers community page, checked November 10, 2026)
Shea Homes, The Reserves at Storyrock: Priced from $2,924,499, "Final Opportunities," 5 homes remaining, all under construction (Shea Homes community page, as of November 10, 2026)
Storyrock resale, past 12 months: 24 sales, median $2,265,459, $603 per square foot, range $1,795,000 to $3,900,000, 54.5 median days on market (site Storyrock page, ARMLS data calculated November 2, 2026)
Supply and listing success: 10 homes listed, about 5.0 months of supply, 80% listing success rate (24 closed, 6 cancelled or expired) (site Storyrock page, November 2, 2026)
Scottsdale new home sales: 201 newly built homes sold citywide, October 2025 to September 2026, down from 293 a year earlier, median $2,479,157 vs $1,836,990 (site new construction page, Maricopa County Assessor data, files updated November 3, 2026)

Where Storyrock is and what surrounds it

Storyrock sits in far northeast Scottsdale, east of Pima Road and reached by way of Happy Valley Road, with its gated entrance on Ranch Gate Road just past 128th Street. News coverage of the 2020 groundbreaking described it as bordered by the McDowell Sonoran Preserve on three sides, and Shea Homes describes direct access to the Tom's Thumb area of the preserve. The engineering firm on the project, Kimley-Horn, says zoning was approved in 2014, the master plan and infrastructure were approved in 2019, and some neighborhoods were still under construction in 2025. See where Storyrock sits among its neighbors on our Northeast Valley map.

The closest established neighbors are Sereno Canyon homes for sale, a staff gated Toll Brothers community at Pinnacle Peak Road and 128th Street, plus the golf communities to the west, including Troon North homes for sale and Troon Village homes for sale. All of this falls inside ZIP 85255; for the wider picture, see homes for sale in Scottsdale 85255, where 1,216 homes sold at a median of $1,500,000 in the 12 months to November 4, 2026, according to the site's ZIP page.

Who has built in Storyrock

Kimley-Horn names Emmerson Holdings as the master developer and lists five home builders: Taylor Morrison, Shea Homes, David Weekley Homes, Rosewood Homes, and Toll Brothers. Planning figures vary by source. The 2019 and 2020 news coverage cited 443 homes on 462 acres, Kimley-Horn cites 450 plus home sites, and Maricopa County Assessor records summarized on the site's Storyrock page show about 341 single family homes on record, built mostly from 2021 to 2025, with a median lot of about 16,600 square feet.

Two builders were showing active sales on their own websites when we checked on November 10, 2026.

Toll Brothers at Storyrock

Toll Brothers calls this the final phase of the Storyrock master plan. Its press release announcing the opening is dated October 8, 2025. The community page shows model homes open, three quick move in homes, and two collections, all single story:

Canyon Collection: seven plans from about 3,350 to 4,737 plus square feet, 3 to 6 bedrooms, base prices from $1,929,995 (Parker) to $2,205,995 (Tonto).
Overlook Collection: five plans from about 4,121 to 5,035 plus square feet, base prices from $2,418,995 (Ocotillo) to $2,839,995 (Mojave).

Toll describes the home sites as one plus acre, with Four Peaks and McDowell Mountain views, and options such as casitas, multigenerational suites, and extra garage bays. It also notes limited membership opportunities at the Mountain House Lodge in neighboring Sereno Canyon, which has a pool, spa, restaurant, and fitness center, per the October 2025 release. Toll's pages we opened did not list HOA fees or any special taxing district.

Shea Homes, The Reserves at Storyrock

Shea's page, time stamped November 10, 2026, shows "Final Opportunities Available" with five homes remaining, all under construction. Shea says two are slated for completion in December and three in spring 2027. Two of its four plans are marked sold out. The remaining plans are priced from $2,924,499 (Plan 7024, about 4,019 square feet) and $2,984,671 (Plan 7531, about 4,334 square feet). One listed homesite shows a price that Shea says includes $102,675 in incentives; ask Shea what conditions apply. Shea's page lists the HOA as the Storyrock Community Association at $594 per quarter and estimates property tax at roughly 1% of home value per year.

What it means for buyers

A few things stand out when you put the builder figures next to the resale data.

New and resale overlap. Toll's Canyon base prices start about $335,000 below the 12 month resale median of $2,265,459. Base prices do not include lot premiums, options, or upgrades, so the finished price of a new home can land well above the starting number.
Price per square foot tells a different story. Toll's base prices work out to roughly $466 to $587 per square foot across its plans, compared with a $603 resale median per square foot. Shea's two remaining plans work out to roughly $689 to $728 per square foot. Resale homes include finished landscaping, window coverings, and pools that new base prices often do not.
Resale supply is moderate. About 5.0 months of supply and an 80% listing success rate point to a market close to balanced. In comparison, Sereno Canyon showed about 13.1 months of supply and a 54% success rate over the same period on its site page.
Citywide, fewer new homes are selling at higher prices. Across Scottsdale, newly built home sales fell about 31% year over year while the median rose about 35%, per county records summarized on our new construction homes for sale page. That shift reflects fewer, larger, higher priced homes closing, not a 35% price increase on the same home.

For context, the median Scottsdale sale was $960,000 across 6,592 sales in the 12 months to November 6, 2026, per our Scottsdale homes for sale page, and North Scottsdale homes for sale closed at a $1,499,000 median. Storyrock sits in the upper tier of the area, though not at the very top.

How to approach a Storyrock purchase

Get the full price sheet, not just the base price. Ask each builder for the lot premium on the specific homesite, the cost of options you would actually choose, and what is included in landscaping and pools.
Compare new against recent resales of a similar size. The 24 resale closings over the past year ranged from $1,795,000 to $3,900,000. A two to four year old resale on a similar lot may already include the upgrades and yard you would otherwise pay to add.
Read the HOA documents early. Confirm the master association fee, any sub association fee, the transfer fee, and design guidelines for casitas, solar, and lighting before you commit.
Ask about completion timing in writing. Shea's remaining homes show December and spring 2027 completion targets. Find out what the contract says if dates move.
Hire your own inspector for new construction. Phased inspections before drywall and before closing are common practice for new builds. Check the builder's contract for its inspection policy.
Verify schools by address. County records put Storyrock in the Cave Creek Unified School District. Confirm assignments for a specific address with the district.

Avoid this mistake: comparing a builder's starting price to a resale sale price as if they were the same product. Line up the finished, move in ready cost of each option, including landscaping, window coverings, and pool, before deciding which is the better value.

The honest caveats

Builder prices are base prices on the day we checked, November 10, 2026. They change often and exclude lot premiums and options.
The resale figures come from 24 sales over 12 months. A small sample can move a lot with a few closings. They also exclude newly built homes sold directly by builders, which are reported from county records instead of the MLS.
Sources disagree on total home count (341 on county record vs 443 or 450 plus planned), likely because some lots are still vacant or under construction.
Toll's pages did not show HOA fees, and Shea's $594 per quarter figure may not reflect every sub association. Confirm fees with the association or builder.
Square footage figures vary slightly across each builder's own pages. Use the plan sheet for the specific home.

Frequently asked questions

Where is Storyrock in Scottsdale?

Storyrock is in far northeast Scottsdale, ZIP 85255, with its gated entrance on Ranch Gate Road just past 128th Street. News coverage of the 2020 groundbreaking described it as bordered by the McDowell Sonoran Preserve on three sides.

Who is building new homes in Storyrock?

Toll Brothers and Shea Homes were both showing active sales on their websites on November 10, 2026. The engineering firm Kimley-Horn lists Emmerson Holdings as master developer and Taylor Morrison, Shea Homes, David Weekley Homes, Rosewood Homes, and Toll Brothers as builders over the life of the project.

How much do new homes in Storyrock cost?

On November 10, 2026, Toll Brothers listed its Canyon Collection from $1,929,995 and its Overlook Collection from $2,418,995. Shea Homes listed its remaining Reserves homes from $2,924,499. These are base prices that exclude lot premiums and options, and they change often.

What do resale homes in Storyrock sell for?

The site's Storyrock page shows 24 resale homes closed from November 2, 2025 to November 2, 2026, at a median of $2,265,459, or $603 per square foot. Sale prices ranged from $1,795,000 to $3,900,000.

How much is the HOA in Storyrock?

Shea Homes lists the Storyrock Community Association at $594 per quarter. Toll Brothers did not list HOA fees on the pages we checked. Confirm all association fees, including any sub association and transfer fees, before you sign.

Is Storyrock a gated community?

Yes. Shea Homes and Toll Brothers both describe their Storyrock neighborhoods as gated. Ask the association how guest access works for your specific street.

Are Storyrock homes single level?

All of the Toll Brothers plans and the Shea Homes plans shown on their November 2026 pages are single story. Many offer options such as casitas or multigenerational suites.

What school district serves Storyrock?

County parcel records place Storyrock in the Cave Creek Unified School District. School assignments can vary by address, so confirm with the district for any home you are considering.

How large are the lots in Storyrock?

County records summarized on the site's Storyrock page show a median lot of about 16,600 square feet across the community. Toll Brothers describes its final phase home sites as one plus acre, so lot size depends heavily on the neighborhood and homesite.

Is Storyrock sold out?

Not as of November 10, 2026. Toll Brothers shows model homes open and quick move in homes available, and Shea Homes shows five homes remaining. Availability changes quickly, so check with each builder for the current list.

The bottom line

Storyrock offers something rare in north Scottsdale right now: new single level homes from two national builders next to the McDowell Sonoran Preserve, with resale homes in the same community to compare against. The starting prices look close to resale, but the finished cost is what matters. Get the full price sheet, compare it with recent resales of similar size, and read the HOA documents before you commit.

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Sources

Toll Brothers, Toll Brothers at Storyrock community page, checked November 10, 2026. Link
Toll Brothers, "New Toll Brothers at Storyrock Community Opens in Scottsdale, Arizona," October 8, 2025. Link
Shea Homes, The Reserves at Storyrock community page, as of November 10, 2026. Link
Kimley-Horn, The Storyrock Master Plan project page, updated February 2026. Link
Scottsdale Independent, Shea Homes breaks ground on new northeast Scottsdale community, July 14, 2020. Link
Construction Reporter, New planned Scottsdale community is response to growth, August 6, 2019. Link
Arizona Luxury Partners, Storyrock homes for sale page, ARMLS via Flexmls, calculated November 2, 2026, and Maricopa County Assessor records. Link
Arizona Luxury Partners, Sereno Canyon homes for sale page, ARMLS via Flexmls, November 2, 2025 to November 2, 2026. Link
Arizona Luxury Partners, Scottsdale 85255, Scottsdale, and North Scottsdale homes for sale pages, ARMLS via Flexmls, 12 months to November 4 and November 6, 2026. Link
Arizona Luxury Partners, New construction homes for sale page, Maricopa County Assessor data, files updated November 3, 2026. Link
Price per square foot, price gap, and percent changes calculated by Arizona Luxury Partners: Toll base prices $1,929,995 to $2,839,995 divided by plan square footage (low $2,205,995 / 4,737, high $2,418,995 / 4,121); Shea $2,924,499 / 4,019 and $2,984,671 / 4,334; $2,265,459 minus $1,929,995 = $335,464; Scottsdale new home sales (201 minus 293) / 293 = about 31% fewer; median ($2,479,157 minus $1,836,990) / $1,836,990 = about 35% higher.

All information provided is deemed reliable but is not guaranteed and should be independently verified. This article is for general information only and is not financial, lending, legal, or tax advice. Arizona Luxury Partners | Real Estate Group at RE/MAX Fine Properties, 21020 N. Pima Road, Scottsdale, AZ 85255. Brokerage License LC629808000. Equal Housing Opportunity.

Kyle Hermann